12speak! truly Shoreditch start-up reached 50k users within 6 month of operation

Start-up company 12speak! brings Edutainment to a new level with extensive Gamification in Social Language Learning letting users feed their Personal Vocabulary from Social Media and play Language Games online


London, UK – 1. August 2012 – 12speak! a start-up company, based in London’s TechCity area announced today that its user base surpassed 50k within the first 6 month of operation.
12speak is offering a Social Language Learning environment that provides “Gamification” in the language learning process.

12speak! is targeting a leading position in the fast growing market of online language learning. Over the next years the company expects to become a leading player in changing how people learn languages by blending Social Media, Gamification and Personalisation in an ecosystem bringing together the very best of Social Network, Edutainment and the advantages of e-learning.

12speak is now serving more than 10 languages and its users base mirrors the global need of playful language learning, serving users playing online language games out of more than 100 countries.

The company is currently in talks with potential investors in order to fund the next level of its development in which an acceleration of user growth, a mobile product line and a premium model is part of the company’s strategy.

The managing director of 12speak, Tarjei Neverlien says “we were stunned by the global demand of playful language learning seen in our strong user base growth and the time our users spend with us, chatting, playing and learning. We are now in a selection process of choosing the right match of investors for us to kick off the next stage in which 12speak will be taken mobile with a smart monetization model attached.”



About 12speak!

12speak!, London, UK was established in 2011 to deliver playful online language learning. The company is privately held with an international founding team and international investors. A keystone in 12speaks!’ learning method is that Learning Must be Fun!


About Tarjei Neverlien, Managing Director of 12speak!

Norwegian serial entrepreneur Tarjei Neverlien was delighted to accept the position as managing director in 12speak! when the company was established in June 2011. He has later also invested in the company. He is 48 years old and commutes from his home in Norway every week to London.


12speak! is a global language learning community serving its members an easy and fun way to learn a language in a playful online environment. 12speak! is connecting language learners with native speakers and providing a personalized language vocabulary to be trained with integrated and fun language games. 12speak! believes language learning can be fun and entertaining. Our goal is to provide an online environment where global language learners can meet, chat and practice their individual language skills and have fun learning languages. We provide a way to meet native speakers and learn a language naturally. We provide a way to manage your individual vocabulary and track your progress. We provide a way to train your vocabulary with entertaining language games. We want our members to have fun while learning! Your 12speak! team “Vocabulary games from 12speak! are an exciting way to improve my English online!” - Marina (12speak! member) “I enjoy chatting to native speakers from all over the world, I met a lot of French, German and Spanish native speakers online!” - Stefano (12speak! member) “12speak! gives me the opportunity to be on top of my vocabulary progress!” - Andrea (12speak! member)

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